August brings out the best memories of shopping for school clothes and supplies. I could dress up because in the days of old timers we had to wear cute little dresses to elementary school….if you were a girl. Though I am sure many of you were not excited about that cute little uniform you had to wear while attending private school. Relaxed dress codes did not happen until I graduated high school though we were upgraded to wearing dress pants to school with occasional jean days.
My trips began at a gone but not forgotten childrens store called Bramsons in South Shore on 71st and possibly Marshall Fields downtown with a trip to the Walnut Room if at Christmas but I liked a restaurant on the seventh floor surrounding us with beautiful light blue walls. For the life of me, cannot remember its name.
The following our places we shopped together for great school supplies, coats, and of course Florsheim/Buster Brown shoes.
Grants , a United States chain of low priced mass merchandise which briefly gives me the chills as I recount my missing child experience when I was only four or five. Within the store on the south side of Chicago, I slowly turned and Mom wasn’t there. I just walked down the same aisle and I would be sure to see her still….no Mom. So I turned down the next aisle, a little bit more quickly, a little more panicked…no Mom. The next aisle looked exactly the same as the last, cloth, linen that appeared colorless through my unmanageable tears.. Finally, someone grabbed my hand…we will find her. I was only sobbing a little by this point and the kind lady walked me to the service deck. I had to crane my neck to face the women behind it who asked me my name. I admitted no shame and spoke it clearly. It was strange to hear my name announced on the loud speaker. It was strange to hear my last name pronounced correctly. But she found me…did not leave me stranded.
Robert Hall on the South Side of Chicago was great for ski jackets. I could never find a coat that fit my small frame a but Robert Hall always had what I needed in winter clothes and it lasted forever.
Gatelys People Store was located in Roseland and I took piano lessons just a few blocks away so that is why Mom and I would spend sometime in Gatelys. The store thrived until the late 1960’s and moved to a smaller location in Tinley Park. I remember a pair of beautiful white gloves with a pearl enclosure that my Mom bought for me to celebrate Easter. Yes, we old timers always wore white gloves to for celebrations and holidays.
GoldBlatts/Wiebolts/: Though I did not spend a great deal of time shopping in these stores, I remember my first experience with Goldblatts where I sold girl scout cookies outside of its doors on 91st and Commercial.
Lyttons/Chas Stevens : Mother loved Lyttons and always found that new dress that she dreamed about at the store in Evergreen Plaza. My first shopping field trips alone with my best friend took place in Evergreen Plaza where we would take the 95th street bus from the south side and spend our allowance money. In later years, I actually worked a summer job at Chase A Stevens in Waukegan modeling perfume and receiving a new dress free.
Florsheim/Buster Brown/Thom McKan: As a child shoe shopping, was almost as important as a doctor visit. Since most parents took their children to the same store, sat patiently in their chairs, had the right socks or hose on with clean feat and waited for the foot to be measured carefully. It was the salesman that diagnosed the best style for your feet. I always seemed to be fitted in saddle shoes and hated them. My mother would never veer away from these stores though I loved Chandlers Shoes in later years.
SCHOOL SUPPLIES AND ACCESSORIES
Woolworth’s/Ben Franklin/Zayres: Today it is an all in one adventure at Target or Walmart where clothes, school supplies and accessories are purchased, even food and snacks for your lunches. But for some reason, I remember Ben Franklin for my favorite candy and Woolworth’s for childhood accessories or crafts. It was at Woolworth’s where I could buy art supplies to make my own Christmas ornaments, buy a necklace buried in a bin or favorite kid nail polish and perfume. Oil cloths to cover my many desks at school through the years had to be just the right pattern and for some reason, loved a certain smell that they would emit.
Kresge’s was a place of employment during the summer months one year while going to college. Kresges, the store located in River Oaks Malls in Calumet City and its infinite lunch counter is where I learned that waitressing was not for me. My uniform completely covered with food by the end of the day but the manager kept trying to help. I finally slipped on a wet floor and was out for three days with back pain….my mistake …not there’s… and that was the end of my summer adventure at Kresge’s.
Photo courtesy of Digital Collections