Tootsie Roll

As a child, I received a lot of Tootsie Rolls at Halloween, trick and treating. They were bought in bulk so parents could hand out several. Though I liked the Tootsie Pop the best. Per parents permission, I passed Tootsie Pops out to kindergarten students this year and was surprised how much they loved them. An old product continues to provide new flavor and excitement. Growing up in the 1950’s, Tootsie Roll sponsored children’s programs while many of us remember their commercials. Manufactured in New York in 1896 by Leo Hirshfield, the now Chicago-based company has grown to become one of the country’s largest candy companies. In 1931, Sweets Corp. which owned Tootsie Roll, extended the line with the Tootsie Pop, a Tootsie Roll center coated with a hard-candy shell on a lollipop stick. The company struggled during the Great Depression in New York. However, finally came to Chicago.

According to Dining Chicago, in 1966, Sweets Corp. changed its name to Tootsie Roll Industries and opened the Chicago plant at 7401 S. Cicero Ave. that is now its headquarters. Melvin Gordon, CEO for several decades and who passed away in 2015 at 95 believed in hiring Chicagoan’s and kept the headquarters here for that reason. I knew several who worked for the company that offered great benefits. His wife worked by side with him, married for 65 years and was CEO.

The company also operates factories in four other states, plus Mexico and Canada. The manufacturer claims to produce more than 64 million Tootsie Rolls. Tootsie brands include: Tootsie Roll, Tootsie Pop, Charms Blow Pop, Mason Dots, Andes, Sugar Daddy, Charleston Chew, Dubble Bubble, Razzles, Caramel Apple Pop, Junior Mints, Cella’s Chocolate-Covered Cherries, and Nik-L-Nip.

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